You didn’t become an artist to spend your days chasing algorithms, obsessing over likes, or wondering what to post next. But somehow, it feels like that’s what the art world demands of you.
- You pour your heart into your work… but when you share it, it feels like shouting into the void.
- You spend hours trying to make “content,” only to end up frustrated, overthinking, or posting nothing at all.
- You see other artists growing their audiences and selling their work—and you can’t help but wonder, “What am I missing?”
- You’re an artist, you want to show your art, not your face, but somehow it feels like that’s the only way forward
- You’re feeling torn between creating for yourself and creating for the algorithm.
This is what you’re missing: A strategy that actually fits you, an artist.
Because most of it is not made for people like you. It’s for influencers, marketers, and full-time content creators. Not for some who’s balancing brushes in one hand and dreams of a sustainable art career in the other.
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☹ What if you didn’t have to force yourself to fit into trends, post daily, or pretend to be someone you’re not - and could still grow your audience and sell your work?
☹ What if posting online could actually feel exciting because it reflected your creative process, not someone else’s strategy?
☹ What if it allows you to build real connections with people who love your work, not just followers chasing aesthetics?
☹ What if you discovered that there’s a different path than just constant overthinking over the “best” image and caption, one that can feel - dare we say it - easy and natural?
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That’s exactly what Social Media for Artists helps you do.
It’s a focused training pulled directly from our full ARIE Academy curriculum. And it’s designed specifically for artists (not influencers) who want to grow online without losing their authenticity, sanity, or creative spark.
It’s not taught by marketers, but real artists who are there in the trenches with you. They started with blank canvases and zero followers. Today, they exhibit globally, are able to make a great living off their art and influence the art world. That’s who you’ll be learning from.
Look at what our artists achieved..
OUR PROGRAM
In this bundle, you’ll hear from Claire, Celia, and Peter, ARIE artists who have mastered social media strategies that work for them.
By the end of this module, you’ll have a clear understanding of how to use social media to amplify your website, build your audience, and connect with those who are most likely to appreciate and invest in your art.
Claire Buckley knows what it’s like to start from scratch. Before becoming a full-time abstract artist in Brooklyn, she led social media for major global fashion brands, learning exactly how to tell stories that stand out online.
When she began sharing her art journey, she applied that same knowledge to build an authentic, thriving online presence — growing her audience to nearly 30,000 followers and turning her passion into a full-time career.
Now she’s breaking it all down for you inside this course.
This is your step-by-step guide to showing up online as an artist, not as an influencer. Claire helps you craft a clear, personal social media strategy that aligns with your goals, your art, and your energy.
- Define your goals and audience.
Are you trying to attract collectors, connect with galleries, or collaborate with brands? Claire helps you get crystal clear so every post works toward your purpose.
- Build your online presence from the ground up.
From choosing whether to start a new account to running a social media audit, you’ll learn how to create a clean, cohesive feed that reflects your artistic identity.
- Create content that feels authentic
Through her “content bucket” method, Claire shows you how to organize your ideas and make posting effortless. You’ll learn to capture your work, your process, and your story in a way that’s visually consistent and instantly recognizable.
- Turn one painting into weeks of content.
Claire’s signature “content checklist” shows you how to batch and repurpose your photos and videos, so you can stay visible without creating new work constantly.
- Grow with intention, not burnout.
Learn real-world growth strategies, from crafting captions that convert to building genuine relationships with collectors, brands, and your creative community.
If there’s anyone who’s proven that social media doesn’t have to mean following shallow trends, it’s Celia Lees.
Celia’s bold, intuitive paintings have made her one of ARIE’s most recognized artists and her refined, minimalist online presence proves that you don’t need to chase trends to grow an audience.
In this course, she teaches you how to strip social media back to what truly matters: beautiful imagery, clarity, and consistency. You’ll learn how to photograph and present your work so it shines, curate a cohesive feed that feels professional yet personal, and communicate your art with confidence.
Because as artists, we don’t just have to make the art, we have to show the art, too.
And with Celia’s practical, grounded approach, that process becomes simple, sustainable, and maybe even something you’ll enjoy.
- How to photograph and edit your art like a pro.
Learn Celia’s complete photo-editing process: from shooting in natural light to using tools like Snapseed and Photoshop. You’ll discover how to brighten, sharpen, and present your work so it looks true to life, crisp, and gallery-ready (without over-editing or filters).
- The art of showing up online, simply.
Celia helps you navigate Instagram in a way that works for you. You’ll learn what to post (and what to skip), how to create variety through stories, carousels, and reels, and why consistency matters more than perfection.
- How to share your art with clarity.
From writing captions to organizing highlights, you’ll learn how to make your page feel cohesive and intentional so that when someone lands on your profile, they instantly understand who you are as an artist.
- How to sell your work directly through social media.
Celia shares her personal system for selling art through Instagram: from setting up your bio and links to streamlining the buying process. You’ll learn how to make your page feel like a space for collectors, not just admirers.
- How to promote shows and events effectively. Planning a solo show or art fair? Celia breaks down her timeline for announcing, building buzz, and converting interest into real attendance and sales - with practical posting strategies that actually work.
When Peter started sharing his art online, it wasn’t about going viral—it was about connection. Two years later, that same authentic approach led to international exhibitions, brand collaborations, and a thriving full-time art career.
In this course, Peter shares how he built his success from scratch, through authenticity, consistency, and creativity. You’ll see exactly how he used Instagram as a tool to build his audience, land collaborations, and even secure gallery shows around the world.
This is the most personal look yet into what really goes on behind Peter’s online presence and how you can apply the same principles to your own.
🏆 The mindset behind social media success
Peter reveals his top three non-negotiables for creating an online presence that actually works: authenticity, consistency, and passion. You’ll learn how to show up as yourself, not a persona—and how that honesty is what builds trust, community, and opportunity.
🎥 How to create engaging content (without losing your creative flow)
You’ll learn Peter’s entire approach to content creation, from filming process videos to editing them directly in the Instagram app. He shows you how to use video as a storytelling tool, inviting people into your world rather than performing for them.
🌎 How social media can open real-world doors
Peter walks you through his five biggest career milestones that all started on Instagram: from his first art sale, to brand deals with UGG and GANT, to a solo show in Melbourne that changed his life. These aren’t hypothetical examples; they’re proof of what can happen when you take your online presence seriously.
⚡ How to build a long-term, sustainable presence
This isn’t about quick wins or viral posts, it’s about building an authentic brand that grows with you. Peter shows how to use social media as a daily tool for connection, collaboration, and creative growth.
It’s easy to get inspired watching the lessons but this is where the real transformation happens. Our 50-page workbook helps you apply everything step by step: from defining your goals and audience to building a content system that actually works for you. By the end, you’ll have a clear plan and the confidence to show up online like a pro.
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Extra Bonuses
As part of the Business of Art program, you’ll also receive exclusive bonuses designed to give you an extra edge in your art career. These resources and tools are crafted to support your journey and help you achieve even greater success.
BONUS 01
BONUS 02
Lifetime access
Once you join, it’s yours for life. Revisit lessons, refresh your strategy, and return whenever you need inspiration. Your access never expires.
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60+ Online Videos
($1500 Value)
Digital Workspace
($500 Value)
Private Community
(Priceless)
Bonus Video: Level Up Your Art Game
($150 Value)
Lifetime
Access
6 Editable Templates
($450 Value)
Bonus: Q&As with our artists
($250 Value)
Dedicated Support Inbox
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